Top Casual Games iOS Performance in Europe - Q2 2023

In Q2 2023, the top 5 casual games on iOS in Europe demonstrated varied performance trends in terms of downloads, revenue, and active users. Here’s a closer look at how MONOPOLY GO!, Royal Match, Gardenscapes, Subway Surfers, and Hay Day fared during this period.

MONOPOLY GO! saw a remarkable increase in weekly revenue, starting from approximately $204K at the end of March and reaching around $1.4M by the end of June. Weekly downloads peaked in mid-April at over 880K, but gradually declined to about 314K by the end of the quarter. The game’s weekly active users also increased significantly, from around 301K in late March to approximately 1.3M by the end of June.

Royal Match maintained a strong performance throughout the quarter. Weekly revenue saw a steady increase, starting at around $1.6M in late March and rising to over $2.2M by the end of June. Weekly downloads hovered around the 200K mark, peaking at about 262K in late March and stabilizing at approximately 250K by the end of June. The game’s weekly active users consistently grew, reaching over 3M by the end of the quarter.

Gardenscapes experienced fluctuations in revenue, with weekly earnings peaking at about $2.1M in late May and dipping to around $1.6M in mid-June. Weekly downloads showed a declining trend, starting at around 225K in late March and dropping to approximately 141K by the end of June. The game’s weekly active users remained relatively stable, fluctuating around the 900K mark throughout the quarter.

Subway Surfers had a steady revenue stream, with weekly earnings varying between $12K and $17K. The game’s weekly downloads remained robust, starting at around 197K in late March and peaking at about 260K by the end of June. Weekly active users for Subway Surfers were consistently high, ranging from 5.7M to over 6.4M throughout the quarter.

Hay Day showed a mixed performance. Weekly revenue saw peaks and troughs, with earnings reaching approximately $878K at the end of March and varying throughout the quarter, ending at about $548K in late June. Weekly downloads declined from around 203K in late March to about 66K by the end of June. The game’s weekly active users also saw a downward trend, starting at about 3.8M and decreasing to around 2.6M by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower's website.